“No. 50 Serum Anti-Aging Foundation Primer is truly a powerhouse for your skin. With antiaging and hydrating ingredients, your skin just drinks it up. It doesn’t leave that greasy, slippery feeling like most primers. I can’t wait for you to experience it!”— Jamie Kern Lima, Creator It Cosmetics
What is it:
A true beauty breakthrough, No. 50 Serum Anti-Aging Foundation Primer is a multi-tasking, luxe, concentrated, hydrating primer and serum in one, infused with beneficial ingredients to help nurture your skin and lock in moisture as it prepares it for flawless makeup application. Plus, the innovative formula is quickly absorbed to hydrate your skin without the greasy feel.No. 50 also prepares your skin for makeup application all while defusing the appearance of visible pores and without settling into lines and wrinkles. Your skin will be pampered with a softening, smoothing, long-lasting barrier for the most flawless makeup application.
Who is it for:
Anyone who wants the power to achieve your most beautiful skin ever! Anyone who is looking for anti-aging benefits. Anyone who wants to instantly prime their skin. Anyone who wants to diffuse the appearance of lines and wrinkles on the face, and achieve a more radiant-looking, flawless, and supple complexion.
Why is it different:
No. 50 Serum Anti-Aging Foundation Primer is a breakthrough in primer technology. The “50” in the product’s name refers to the formula’s key ingredients, which include essential oils and butters, nourishing botanicals, fruit and plant-based extracts, plus powerful anti-oxidants and vitamins.
How do I use it:
Apply No. 50 Serum Anti-Aging Foundation Primer onto clean skin, or over moisturizer, before makeup. Use either the pump or dropper; both are included. A small amount is sufficient for your entire face, neck, and under-eye area. Wait for the serum to dry before applying foundation. Can also be worn as a daily moisturizer, or over top of your night cream to maximize results while you sleep.
It will be launched at QVC tomorrow.
Please email to Personal Beauty Shopper if you would like to get a hand on this fabulous primer! 🙂